Freelance Creative Strategist + Copywriter
Freelance Creative Strategist + Copywriter
Beloved Austin restaurant, Torchy’s Tacos, needed to turn up the heat on its fearlessly delicious presence online (as they expanded cross-country IRL).
I joined Ruca as lead Creative Strategist/Creative Director to amplify Torchy’s new brand. Fast. Our team honed and unleveled their social strategy, revamped Torchy’s website, and punched up seasonal digital marketing ads with culture-forward concepts and high-impact creative.
Art Directors: Hannah Choi, Hannah Cusworth
Account Lead: Tobi DeVito, Ruca Co.